Construction 101 for New Home Sales


Thursday, September 24, 2026
9:00 AM - 10:00 AM (PDT)

The Lodge at Esplanade at Madeira Ranch


8500 Lodge Way Elk Grove, CA 95757 United States
Category: Education

Learn the Build. Sell the Value.

Understanding how a new home is built can make you a more knowledgeable, confident and effective sales professional.

Join Christopher Brown with NEXT New Homes Group for an informative Construction 101 designed specifically for new home sales agents. This class will walk through the fundamentals of new home construction and help connect the building process to the features, quality and value buyers care about most.

What You’ll Learn

  • The key stages of new home construction
  • Construction terminology every new home sales professional should know
  • What’s behind the walls—and why it matters to buyers
  • How construction methods and features translate into buyer benefits
  • How to confidently answer common construction questions from homebuyers
  • Ways to use construction knowledge as part of the sales conversation

PLUS: On-Site Framewalk, bring your hard hat and wear closed toe shoes.

Put what you’ve learned into practice with a guided framewalk of a home under construction, providing a firsthand look at framing, systems and construction details before the walls are closed.

Presenter: Christopher Brown, NEXT New Homes Group
Location: Esplanade at Madeira Ranch
8500 Lodge Way, Elk Grove
Cost: $85 North State BIA Member, includes lunch and guided framewalk

Whether you’re new to new home sales or simply want to strengthen your construction knowledge, you’ll leave with practical information you can use to better educate buyers and sell the value of a new home with confidence.

 

For More Information:

Angela Tsukiji

Angela Tsukiji

Vice President of Member Services, North State Building Industry Association

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(916)751-2740